Rihanna Invests In Partake Foods
· by hunterhartdirect·
It’s the wild, wild world of celebrity investing, my friends, and Rihanna has made her mark. She’s teamed up with Bobby Wagner and Kevin Johnson’s Black Capital to throw down some serious cash in Partake Foods, a vegan cookie business owned by a Black woman. They’ve raised a staggering $7.5 million, half of which comes from Black investors. That’s no small potatoes, folks.
Partake Foods has been on the rise, providing plant-based, safe, and oh-so-delicious snacks that even those without dietary restrictions can enjoy. And with Rihanna’s backing, they’re sure to become a household name. You can find these bad boys in over 2,700 stores, including Whole Foods Market, Target, and Sprouts. That’s some serious distribution.
Denise Woodward, the founder and former Coca-Cola executive, started Partake back in 2016 after creating allergen-free cookies for her daughter. It wasn’t easy, she sold cookies out of her car in New York and did demos every single day. But now, with the help of celebrity investors, she’s the first woman of color to raise over $1 million for a food startup. That’s a true success story, my friends.
And the success doesn’t stop there. After raising $1 million back in 2019, Partake expanded its distribution to 1,600 Target stores nationwide last year. And with the new funding, they’re aiming to double their distribution in the first quarter of 2021. That’s a lot of vegan cookies, folks.
So grab a glass of milk, or your favorite plant-based alternative, and dig into some Partake cookies. With the support of Rihanna and Black investors, these cookies are sure to satisfy even the most discerning of taste buds.